To brand and grow your business you need to master social networking. Period. But social networking willy nilly style (just tossing out updates and tweets without a plan) is a waste of time and can ruin your reputation.
Social networking can be labor intensive and time consuming, and you still need to find the time to study competition, trends, consumer behaviors, Google Analytics and webmaster reports. And add in likes, shares, retweets, followers and who to follow. You could spend all day just trying to make sense of data that can be more easily discovered and mange using the right tools.
I manage hundreds of accounts for myself and for my clients. If I had to log into each account one by one, that alone could take me hours each day. Because I feel the need to keep daily tabs on what is going on across the media board to stay competitive I have had to adapt to my growing data level by using tools that make the most sense (the fewer I need, the better.)
To help you manage your own Internet kingdoms, I pulled a list of ten great social networking and branding tools -- all free or inexpensive -- that can help you grow your business and save you time.